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Ball & Doggett’s Journey to Streamlined Last-Mile Delivery

BALL & DOGGETT'S JOURNEY TO STREAMLINED LAST-MILE DELIVERY

“The implementation of FarEye’s intelligent delivery platform, in collaboration with FourPL, has transformed our logistics operations. With AI-driven routing, real-time tracking, and automation, we’ve significantly improved efficiency and customer satisfaction.”

BACKGROUND

Ball & Doggett, Australia’s largest distributor of printable materials, is dedicated to quality and innovation. As part of the OVOL Japan Pulp & Paper Group, they provide tailored solutions across packaging, labels, inks, and wide-format media.

For Ball & Doggett coordinating deliveries while keeping costs in check came with its share of complexities. Variations in daily delivery volumes and locations, manual processes, and a lack of route optimisation often led to missed deliveries windows and customer dissatisfaction.

 

WHAT WE DELIVERED

FourPL implemented FarEye’s Intelligent Routing and Transportation Management Platform, delivering:

  • Last-Mile Tracking: Provided real-time tracking of customer orders, ensuring enhanced consumer engagement and improved delivery accuracy.
  • AI-Powered Route Optimisation: Leveraged AI/ML algorithms to automate route planning, optimise delivery paths, reduce costs, and minimise mileage.
  • Driver Mobile App: Enabled drivers to manage loading, update delivery stops, and capture proof of deliveries through an intuitive mobile app.
  • Customisable Customer Engagement Portal: Delivered a branded tracking page offering real-time updates, ETAs, delivery milestones, and customer feedback options.
  • Automated Rate Calculation: Implemented an automated trip-level rate calculation system for own and outsourced fleets based on vehicle type and geographical zones.

 

KEY OUTCOMES

With FourPL’s expertise and the implementation of FarEye’s platform, Ball & Doggett achieved significant operational improvements:

Seamless Load Management: Automated sequencing based on destination codes, dynamic adjustments for time slots, and optimised delivery instructions.

Enhanced Delivery Efficiency: AI-powered route optimisation significantly improved delivery efficiency and reduced logistics costs.

Real-Time Updates & Proof-of-Delivery: Instant data synchronisation allowed customer service teams to provide accurate, real-time order updates.

Improved Customer Experience: Proactive communication and real-time updates reduced delivery anxieties and enhanced transparency.

 

WHY FOURPL?

  • Procurement Systems Capability – we have strong capability in e-procurement systems, including
  • Specialist knowledge in procurement, purchasing and supply chain
  • Supplier analytical skills to provide better insight into onboarding
  • Resources to provide the services to deliver the chosen
  • Independence – we offer honest pragmatic advice in procurement selection.

 

FourPL Contact for more information:

Anthony Hawkins – Chief Strategy Officer, FourPL
anthony.hawkins@fourpl.com.au
+61 07 2111 5431